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Consumer impact

The Natural Diamond Industry’s Awakening: Hope For a Brighter Future?

TL;DR:The diamond industry post-JCK shows signs of a comeback for natural diamonds amidst challenges and uncertainties. Amidst the shifting tides of the diamond industry, whispers have emerged post-JCK, hinting at a potential revival of natural diamonds. This article examines the…

The Diamond Market in 2024

Uncover the transformative trends shaping the diamond market in 2024, from lab-grown gems to the rising allure of misfit stones.

How Does Marketing Influence the Purchase of Lab-Grown Diamonds?

See how strategic marketing transforms consumer perceptions and drives the demand for lab-grown diamonds by highlighting their ethical and environmental benefits.

Doubling Down on Brilliant Moissanite

Jewelry lovers are turning to moissanite for its dazzling beauty and ethical appeal, discover why this gem is the future of luxury.

Lab Diamonds Sold as Naturals: Use Powerful Detection Equipment to Uncover Deception!

Unveil the technologies that distinguish lab-grown diamonds from natural ones, safeguarding the jewelry industry's integrity and…

Russian Diamond Ban Creates Costly Delays, Antwerp Diamond Dealers Say

Global diamond trade wobbles as Antwerp dealers grapple with Russian ban fallout, revealing a world of costly delays and adaptation intrigue.

Engagement Rings are Changing in 2024: Lab-grown Diamonds are Taking Over!

According to the wedding website The Knot, almost half of couples who got married last year chose a lab-grown diamond for their engagement ring. We are seeing a significant change in buyer preferences that consumers and retailers must be aware…

IGI Advanced Technology Identifies Lab-Grown Fancy-Colored Diamonds

The International Gemological Institute (IGI) has developed advanced technology to identify lab-grown, fancy-colored diamonds accurately. TL;DR: IGI’s commitment to consumer education is exemplified through developing the D-check for industry standards and certification services for loose diamonds, jewelry, and colored stones,…

Diamond Producers Dismayed By G7’s Russian Diamond Ban

The World Federation of Diamond Bourses (WFDB) has issued a public statement urging the G7 nations and the European Union to reconsider the potentially irreversible market consequences of the Russian diamond ban. This ban has been imposed as part of…

France Decrees Lab Diamonds Are Synthetic Diamonds

The French government’s decision to enforce the use of the term “synthetic” for lab-grown diamonds raises questions about consumer understanding and acceptance, sparking a captivating debate on the future of the diamond industry.